CHRISTIAN LOUBOUTIN Winter Tales

Christian Louboutin surprises us again with impeccable, magnificent still-life shots that present each of his shoes as a unique, exquisite piece. For his fall 2010 line, the world of stories is the main theme for a magical catalogue that deserves a close look.

The photography is the work of Khuong Nguyen, who worked closely with postproducer Antoine Mairot and set designer Bernard Peault, all true maestros of their respective fields.

Shoes fly in a composition featuring references to Alice in Wonderland, others plunge into the ocean and escape from a crystal ball... Take a look.

CHANTAL THOMASS Cocktail Party

Louise Donegan is the new muse in this ode to saturated color designed by Chantal Thomass this summer 2010. The collection takes inspiration from cocktail dresses and comes in a sugary, sensual color palette with English embroidery and simple details.

The cocktail party look blends with a baby doll style and touches of sensitivity and femininity. Frills play on waves of black and white, in a graphic line that frees its wearer to seduce...

OSTWALD HELGASON 3D VIntage

The use of print within fashion is not a new phenomenon, however, with technological innovation a surge of photosynthesis prints is giving an almost 3D effect to the finished garments. The fusion of color, print and reality makes the wearer feel like a moving installation! One brand whose signature style integrates narrative prints and a kaleidoscope of colors is Susanne Ostwald and Ingvar Helgason of Ostwald Helgason.

The German and Icelandic designers met when both were working for a London design studio. They won two design grants from the German government and showed their first joint collection at Paris Fashion Week. Ostwald is the color and print designer and Helgason is the maestro of the silhouettes. The Ostwald Helgason label launched in 2006 and stocks in Denmark, France, Hong Kong, Iceland, Japan, Netherlands, UK and US in shops such as Opening Ceremony, Kokon To Zai and Bauhaus, and boasts fans such as Rihanna and Daphne Guinness.

VIVIENNE WESTWOOD Milan FW 2010

This is why we’re out here. This show is why i work in this industry. Here is a storyteller showing a collision of fantasy, reality, and optimism. The wisdom and intelligence and style were all there in this show.

The good witch of punk fashion, Dame Vivienne Westwood, made a runway show that spoke visually about global warming, and the effects it is already starting to have on cultures around the world. She did it with innovation, she did it with panache, and she did it with passion for both the cause of sea level indigenous displacement and for making great clothes. What more could we ask for?

Venice and Maldives will be beneath waves soon, and this show was about that, and the other places around the world that will not be far behind. Here is the displacement, the upheaval, the oddity, and the quiet quest for scraps of dignity that are to come. This show was science fiction presented the way only a master fashion designer can make something live.

ACNE Sexual Denim

Acne have created a unique identity and a style that's closely linked to their Nordic origins. This time they've surprised us with a new ad campaign for their denim line: a video that's sexy, provocative, elegant and captivating.

Denim is the star of the show, along with the nude bodies of the models. The slow camera and the music transport us to the unique sensual world created by Andreas Larsson, the photography director from Stockholm who regularly collaborates with magazines like Vogue, Dazed & Confused and Wonderland...

ICEBERG SS 2010

This season Iceberg go on safari with Carolyn Murphy and photographers Mert and Marcus. Part of the new collection was filled with references to Mickey Mouse, but the ad campaign has focused on the safari theme.

The leopard camouflage print is truly iconic this season. Iceberg have put it on trousers, blouses, shorts and minidresses, blending it with bright tones like gold and fuschia.

For the men's collection, they collaborated with Marlon Teixeira, who wears their dusty tones and military-style hard cotton blazers.

FENDI Spring 2010

Just like he did with Chanel, Karl Lagerfeld took to the mountains to create Fendi's spring 2010 ad campaign. Anja Rubik appears in a magical forest, in a campaign where accessories are the central theme.

Balenciaga Spring 2010

Nicolas Ghesquiere entrusted the brand's spring summer 2010 ad campaign to Steven Meisel, who surprises us with a striking campaign starring Patricia, Iselin and Mirte Mass.

GIVENCHY Graphism & Geometry

Graphics and geometry are Riccardo Tisci's clear premises this spring summer 2010. And his prints bring a whole new dimension to the basic black and white color palette.

Drapes, Arab influences and Roman tailoring from the sixties are reflected in the designer's use of proportions and details.

His prints evoke psychedelia and his style reflects the rock look that celebrities like so much. Overall, the collection demonstrates the strength of this haute couture designer.

The ad campaign is full of graphic icons worn by models like Natalia Vodianova and Mariacarla Boscono, Tisci's muse, who was photographed this time by Mert & Marcus.

GUCCI Blue Paradise

Frida Giannini has revamped her image: she leaves aside her coral ad campaigns full of characters, night and youth and brings back the essence of luxury and aspiration.

Mert Alas & Marcus Piggot have created a fantastic tribute to hyper-realist illustration from the eighties. It's an ode to the color blue, the tropics and saturated colors in an amazing mise-en-scene and postproduction that experiments with crystals and exaggerated optics.

Models Ryan Kennedy and Natasha Poly add to the sexy, luxurious, attractive ad campaign.

The glamorous collection features references to the disco universe of the 80s, a revamped feminine chic look and lots of little black dresses. And for him there are summery, geometric pieces inspired by Rio de Janeiro.

RAD HOURANI Winter 09

Designer Rad Hourani decided to complete the creative process of the collection by taking charge of the photography for the ad campaign. Nick W is the star of the show, and the hair stylist was Andre Gunn.

DEREK LAM Spring 2010

To follow up on what he did last season, Lam brings us his spring 2010 ad campaign. Model Ginta Lapina is lost in the desert, in a campaign photographed once again by Solve Sundsbo. Lam loves polka dots...

QUA Winter 09

This season, Marcelina Sowa is the face of Korean brand Qua. The ad campaign was photographed by Erik Madigan, who made the Polish model look like a sparkly fairy...

YASUHIRO MIHARA From Japan

This winter Yasuhiro Mihara brings us a collection that travels from an elegant Parisian influence to a revamped, nomadic exploration. Mihara was born on the island of Kyushu in western Japan. He started out in the fashion world in 1994, designing shoes while studying at Tama University.

After just five years his shoe collections had become an icon of Tokyo, and he decided to expand into the ready-to-wear industry.

In 2000, he began an

interesting collection with Puma, which continues today. For now, we'll leave you with the photos from his fall winter 09 campaign...

THOMAS WYLDE Winter 09

This month Thomas Wylde has captured many of the UK's fashion magazines with this campaign. Cato Van Ae is striking in the dramatic photo...

ESCADA SPORT Fall 09

Maximilian Von Gumppenberg and Patrick Bienert created the new Escada Sport campaign. The creative direction was by Markus Mahren, who collaborated with stylist Jodie Barnes and model Luca Gadjus.

LOUIS VUITTON Cruise 010

Louis Vuitton brings us a bright, colorful campaign to present the Cruise 2010 collection. The model, Isabeli Fontana, was photographed by Patrick Demarchelier. Take a look at the accessories...

CESARE PACIOTTI Fall 2009

The Cesare Paciotti Men campaign for fall 2009 was created with artistic direction by famous Stephen Gan and photography by Cedric Buchet. The model is Ben Hill, and the styling is the work of Alastair McKimm.

BALMAIN Fall Winter 09

Inez Van Lamsweerde and Vinoodh Matadin experimented with perspectives again to create this saturatedly colorful campaign for Balmain, this season's top brand. The styling is the work of Emmanuelle Alt and the model is Anja Rubik.

ZAC POSEN FW 09

This season, Zac Posen collaborated with photographer Ellen Von Unwert to create his new ad campaign, which stars model Coco Rocha.